Over40.it, our new e-zine dedicated to you, a splendid over forty-years-old woman who looks at life as the best part is here and now.

Thursday, February 21, 2008

Adopt this beauty routine and you'll look 10 years younger

FIRST: clean and tone


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ANEW RETROACTIVE+ 2-in-1 Cleansericon
Fight a clean fight against aging. Infused with Rejuvi-cell Repair Technology, and micro-spheres filled with skin-enhancing ingredients, ANEW's one-step cleanser and toner is the perfect way to fortify skin morning and night. 4.2 fl. oz.

SECOND: peel-off the years

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ANEW CLINICAL Advanced Retexturizing Peelicon
Brilliant innovation
The at-home answer to chemical peels°.

Now, in 1 easy step! See results superior to a professional 35% glycolic peel. At home. No appointment necessary. The advanced exfoliator safely retexturizes and resurfaces skin. Formulated with soothing botanicals that help nourish and calm skin.

Peels away dullness and visible age damage so healthier skin cells can surface. 30 unscented pads.

°Results not comparable to professional procedures.

THIRD: crease


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ANEW CLINICAL Deep Crease Concentrate with Bohylurox™icon
Now you can visibly reduce the overall length, depth and number of deep expression lines around your eyes, mouth and forehead, the areas that are in motion whenever you show emotion. Our exclusive multi-patent pending Bo-Hylurox™ technology - a powerful blend of natural active ingredients.

How it works:
Relaxes with Portulaca: An Avon patent-pending extract helps you lose those hard-to-treat creases while keeping your facial expressions, naturally.
Fills with a booster: A multi-action complex boost Hyaluronic Acid, a gel-like substance that gives skin its fulness, helping the formula to fill in deep creases.

With every drop discover the at-home alternative to line-relaxing injections. 1 fl. oz.
Proven results:
Instantly reduces crow's feet and frown lines.
After 1 week diminishes the appearance of deep lines and wrinkles around eyes and forehead.

For optimal results, use with Clinical Line and Wrinkle Corrector.

FOURTH: pump it up


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ANEW CLINICAL Plump & Smooth Lip Systemicon
America's #1 Anti-Aging Plumping Lip Treatment!
The at-home answer to lip injections. Fuller lips. Youthful definition. Instant results. The first 2-part treatment that works together, leaving lips more youthful-looking. Apply twice daily. Each, .1 fl. oz.; .2 total fl. oz. As seen on TV.

FIFTH: mind the eye countour


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ANEW ULTIMATE Contouring Eye Systemicon
An Extraordinary 2-Part Eye Treatment
Unlock the power to reshape, repair & recontour your eyes.
Concentrated Elixir 2X the level of an intensive densifying ingredient to help reduce the look of undereye bags and fat pockets. Use PM, under eye only, over Intensive Repair Cream. .09 oz. net wt.

Intensive Repair Cream Formulated to restore elasticity as it reduces and firms. Use AM & PM, over entire eye area. .5 fl. oz.

Powered by pro-sirtuin TX technology. 80% of women agreed that their natural, youthful eye shape and definition were restored.* As seen on TV.

IMMEDIATELY* Eye area looks and feels firmer, tighter and more elastic. IN JUST 3 DAYS* Restores the look of natural volume to thinning skin around eyes.

*Based on women who expressed an opinion in a consumer-perception study.


SIXTH: lift it up


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ANEW CLINICAL Eye Lift - New & Improved!icon
Lifts the brow bone, upper and under eye areas. Includes Upper Eye/Brow Bone Gel and Under Eye Cream. Each, .33 fl. oz.; .66 total fl. oz.
CEW Insider's Choice Beauty Winner.


SEVENTH: finalize


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ANEW ULTIMATE Age Repair Elixiricon
A luxurious, ultralight serum that provides the maximum level of Pro-Sirtuin TX Technology. Use every morning and night before your moisturizer. 1 fl. oz.
2X more concentrated.

INSTANTLY†• Skin on the face, neck and under the chin feels firmer. IN JUST 3 DAYS†• Skin feels more elastic, with natural volume and bounce. IN JUST 2 WEEKS††• 100% of women showed a reduction in fine wrinkles.• 100% of women showed an improvement in skin tone.

†Based on a consumer-perception study.††Based on a dermatologist-supervised clinical study.

LAST: get an extra body makeover


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ANEW CLINICAL Spider Vein Therapy SPF 15 UVA/UVBicon
The at-home answer to spider vein treatments°.

Formulated to treat existing spider veins & restore surrounding areas. After 7 days the color of spider veins starts to fade.** After 14 days, spider veins are less pronounced.** Over time, women showed up to a 50% reduction in the appearance of spider veins.** Formulated to help prevent future spider veins with UVA/UVB SPF 15 protection. 3.4 fl. oz.

°Results not compararable to professional procedures.